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Our Strategy & Objectives

Our Strategy & Objectives

Huntsworth acquires, creates and develops specialist agencies that deliver marketing and communication services.

The shared objective of all of our Group companies is to deliver high-value solutions to clients through the integration of our creative and technical expertise along with the quality and speed of our implementation. In so doing we aim to gain further market share. The return for our shareholders, when this is optimised, is higher growth, higher margin businesses.

We have 5 key strategic priorities:

Recruit and retain the best talent in each marketplace. A number of our objectives are underpinned by having the best talent in each of our businesses. Establishing the right talent in each market will drive new business wins and enable us to improve client retention.
Winning new business in an increasingly competitive market. The communications industry is always changing, driven by client changes, technological change or emergence of competitors. The Group needs to be pro-active in identifying and delivering solutions to changing client needs.
Delivering outstanding  service to every client. We are focussed on delivering high-value solutions to clients through the integration of our creative and technical expertise along with the quality and speed of our implementation. 
Investing for growth. We will look to make both organic and acquisitive growth investments and make continuous improvements in efficiency to deliver operational excellence.
Aligning all businesses to Huntsworth group objectives and values. Our four principal agency groups each have sector specialisations but are all aligned to Group objectives.